Who We Are

Selection by Design is a Dublin-based company that provides training in occupational testing, and consults with clients in developing and using tests for employment decisions. Selection by Design assists both individuals and businesses when choosing employees and building careers is a priority!

About Our Business

Selection by Design, established by Chartered Psychologists Barbara Caska and Conor Mc Guckin, offers a fresh, Irish-based alternative in psychometric testing services. We’ve seen a growing interest in occupational testing among both students and those within or returning to the workforce. Selection by Design was developed to meet this need, and to allow individuals and organizations to make the most of what occupational testing has to offer.

Barbara Caska, MA, PhD., CPsychol (BPS), Reg. Psychol., Ps.S.I. (PSI), AFBPsS, Director, Selection by Design

Barbara Caska, MA, PhD., CPsychol (BPS), Reg. Psychol., Ps.S.I. (PSI), AFBPsS, Director, Selection by Design Barbara received her PhD in Psychology from the University at Albany, State University of New York, specialising in Industrial/Organizational psychology. She has over 25 years experience as a consultant, researcher, lecturer and statistical analyst within the USA and Ireland. Barbara is a BPS Chartered Psychologist, qualified as a Verified Assessor in Occupational Testing and serves on the BPS Occupational Test Verifiers Committee. She is an Associate Fellow of the British Psychological Society, and a member of the Psychological Society of Ireland, American Psychological Association, American Psychological Society and Society for Industrial/Organizational Psychology. Barbara is also the Managing Director of Research by Design, an Irish-based statistics and research consulting company.

Conor Mc Guckin, B.Sc. (Hons), B.Sc. (Open), Ph.D., M.A. (JO) (TCD), CPsychol (BPS), C.Psychol. Ps.S.I. (PSI), CSci, AFBPsS, A.F.Ps.S.I., Selection by Design Trainer

Conor Mc Guckin, PhD, is an Associate Professor of Educational Psychology in the School of Education at Trinity College Dublin, Ireland. Conor convenes the Inclusion in Education and Society Research Group. Conor’s research interests include: psychology applied to educational policy and practices, bully/victim problems among children and adults, and inclusive education. Conor is an Associate Fellow of both the British Psychological Society (BPS) and the Psychological Society of Ireland (PSI). Conor is a Chartered Psychologist with both the BPS and PSI and a Chartered Scientist with the UK Science Council.

Paolo Yaranon, Delegated Assessor

Paolo Yaranon is a Dean's Scholar from the Department of Work and Employment Studies, Kemmy Business School, University of Limerick. He received his M.Sc. Degree in Work and Organisational Psychology in 2018, from which he graduated with a first-class honours award. Currently in his final year of PhD studies, his research lies within the field of workplace incivility and its impact on employee well-being and organisational outcomes. He is a member of the British Psychological Society (BPS) Register of Qualifications in Test Use (RQTU), the Kemmy Business School Equality & Diversity Committee and as a student representative for the Kemmy Business School Research Ethics Committee. Paolo has been an academic tutor across a number of undergraduate modules throughout his PhD, including PM4035 The Psychology of Work, PM4027 The Social Psychology of Organisations, PM4022 Principles of Organisational Behaviour and PM4108 Psychology of Career Success. In addition, Paolo has taught full modules such as PM6101 Organisational Behaviour for the MA in Business Management and PM6111 People and Behaviour in Projects for the MA in Project Management.

Gemma Photo

Gemma McCarthy, Delegated Assessor

Gemma McCarthy completed her B.A. in Psychology from Maynooth University and her M.Sc. in Work and Organisational Psychology from the University of Limerick (UL), for which she received an Outstanding Student Award. Subsequently, Gemma was awarded an Irish Research Council Government of Ireland Post-graduate Research Scholarship to complete her doctoral studies at UL. The focus of Gemma’s PhD is to identify ways of supporting an aging workforce. As part of her research, she has developed a psychometric measure. Gemma has substantial experience in teaching at the university level and has worked with Selection by Design as a delegated assessor for several years.

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“I have thoroughly enjoyed this course. I feel that the standard of course delivery was excellent. The environment created by both Barbara and Conor was open, informative and promoted individual participation. I would fully recommend this course.” – Anne-Marie Kelly

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